Evoke KYNE Seeks Social Media Manager
Evoke KYNE is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. We were founded on the belief that communication is a powerful health intervention. Our team is passionate and committed, with deep experience working across sectors to make real differences in health. We love what we do, we live what we do, and we truly believe in what we do.
We are currently seeking a Social Media Manager to join our growing team, reporting to the Director or Vice President on the team. This is an opportunity to support social programming and content development efforts for healthcare and pharmaceutical clients, using your communications skillset and experience to improve health and make a difference.
Based in Philadelphia, this is an exciting opportunity to join a fast-paced, growing global company. Currently the position is remote until further notice.
KEY RESPONSIBILITIES:
Client Partnership
Begins building client counsel and relationship management skills through regular / appropriate interaction during client update calls, team meetings, etc.
Develops deep understanding of clients’ business, unique needs and mindset of target populations
Serves as day-to-day support team member on multiple client accounts
Acts as liaison with company partners and vendors on client projects with little oversight
Collaborate with senior members of the social media team to develop social strategies including channel and content strategy and pillars
Effectively communicate creative concepts and ideas to clients
Can successfully manage assigned project workstreams independently/with little oversight and provides progress updates to team members proactively
Contributes to tactical planning on assigned social media projects and begins to develop social strategies
Develop thought leadership pieces and client POVs
Helps ensure social and influencer programs are compliant with FDA and FTC regulations
Business Development
Participates in new business brainstorms and conducts research on new business projects
Takes on a supporting role in evolving agency social media capabilities
Educates agency and client teams on utility of social media and latest advancements and trends
Helps develop and attend agency new business presentations
Takes the initiative in seeking training on company processes/procedures
Leadership & Teamwork
Displays an ongoing willingness to gain knowledge and make significant contributions to the team
Mentors and enhances skills of social team
Demonstrates initiative and resourcefulness and attempts to work through issues collaboratively or independently as appropriate
Demonstrates flexibility in working across teams and ability to adapt to project needs, different team working styles, etc.
Works closely and collaboratively with junior team members, serving as a role model and helping to mentor and provide direction on projects as needed
Effectively partners with account teams to meet client needs, clearly communicating project objectives, direction and timing
Actively supports company values and an inclusive culture
Effective Communication
Write and reviews social content calendars, copy and creative to ensure optimal delivery and effectiveness
Takes the lead in developing a variety of materials including community management guides/SOPs and external community guidelines
Maintain relationships with platform reps and vendors
Encourages and responds to feedback from manager and team members
Takes opportunities to lead in client interactions to further develop client communication skills
DESIRED EDUCATION & EXPERIENCE:
Bachelor’s degree, preferably in communications, marketing, digital, business or health / science related field or equivalent experience
4-6 years’ communications or related marketing / advocacy / digital / social / health experience; partnership, US/global health issues or health product communications experience preferred
Strong interpersonal skills with the ability to build cross-functional relationships
Demonstrated experience working across social platforms and executing programs supporting corporate, branded and unbranded healthcare and lifestyle initiatives
Direct experience working across Facebook, Instagram, Twitter, LinkedIn, Snapchat, YouTube, Google Analytics, with general understanding of paid social and organic/user-generated content campaigns
Works collaboratively as part of a team
Innovative thinker and creative problem solver
Shows an entrepreneurial spirit
Strong attention to detail
Possesses strong organizational and project management skills
Superb internal and external communications skills (verbal, written, listening)
Strong time management skills, able to balance multiple priorities
Solid research skills
Resourceful and proactively seeks solutions to challenges
Knowledge of FDA social media guidelines and FTC influencer guidelines
Working knowledge of paid social media strategies and capabilities
Experience with Netbase or similar social listening platform
Passionate about improving lives through innovations in health
Evoke KYNE is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of actual or perceived race, religion, creed, color, sex, pregnancy, age, national origin, ancestry, ethnicity, citizenship, disability, genetic information, veteran status, marital status, familial status, sexual orientation, gender expression or identity status as a victim of domestic violence, stalking and sex offenses, or any other status protected by applicable federal, state or local law.