Evoke KYNE Seeks Digital Manager
Evoke KYNE is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. We were founded on the belief that communication is a powerful health intervention. Our team is passionate and committed, with deep experience working across sectors to make real differences in health. We love what we do, we live what we do, and we truly believe in what we do.
We are currently seeking a Digital Manager to join our growing team. The successful candidate will be a passionate digital strategist with hands-on digital marketing and communications experience.
Evoke KYNE employees share a passion for making a difference in health, both locally and around the world. We value curiosity, collaboration and a creative working environment. We work hard, play hard, and give back to our community. Based in New York, this is an exciting opportunity to join a fast-paced, growing global company. This position will be remote until further notice.
KEY RESPONSIBILITIES
Client Partnership
Begins building client counsel and relationship management skills through regular/ appropriate interaction during client update calls, team meetings,
Develops deep understanding of clients’ business, unique needs and mindset of target populations
Serves as day-to-day support team member on multiple client accounts
Acts as liaison with company partners and vendors on client projects with little oversight
Collaborates with senior members of the digital team to develop digital strategies
Supports daily execution and management of digital projects such as multichannel campaigns, webinar series, web or microsite development, email campaigns including logistics, timetables and deadlines
Effectively communicates creative concepts and ideas to clients
Can successfully manage assigned project workstreams independently/with little oversight and provides progress updates to team members proactively
Contributes to tactical planning on assigned digital projects and begins to develop digital strategies
Develops thought leadership pieces and client POVs
Helps ensure digital programs are compliant with relevant guidelines and legislation, g., FDA, ABPI, GDPR, etc.
Business Development & Operations
Participates in new business brainstorms and conducts research on new business projects
Takes on a supporting role in evolving agency digital capabilities
Educates agency and client teams on utility of digital and latest advancements and trends
Helps develop and attend agency new business presentations
Takes the initiative in seeking training on company processes/procedures
Leadership & Teamwork
Displays an ongoing willingness to gain knowledge and make significant contributions to the team
Demonstrates initiative and resourcefulness and attempts to work through issues collaboratively or independently as appropriate
Displays flexibility in working across teams and ability to adapt to project needs, different team working styles,
Mentors and enhances skills of digital team
Works closely and collaboratively with junior team members, serving as a role model and helping to mentor and provide direction on projects as needed
Effectively partners with account teams to meet client needs, clearly communicating project objectives, direction and timing
Actively supports company values and an inclusive culture
Effective Communication
Supports the development of multichannel plans
Manages daily cross-channel digital actions including insight-driven content planning, collaborating with Creative/external teams on asset development, writing/reviewing digital content calendars (search, social, web, email) and delivering best-in-class, optimized assets across channels
Maintaining campaign digital project plans and timelines to ensure optimal delivery and effectiveness
Takes the lead in developing a variety of materials including best practice guides, checklists and guidance to support best-in-class multichannel activation
Maintains relationships with relevant platform reps and vendors (podcast, webinar, creative, development, )
Encourages and responds to feedback from manager and team members
Takes opportunities to lead in client interactions to further develop client communications skills
QUALIFICATIONS
Bachelor’s degree, preferably in communications, marketing, digital or business or equivalent experience
4-6 years’ communications or related marketing / digital / social; Global health issues or health product communications experience an advantage
Strong interpersonal skills with to work collaboratively as part of a team
Passionate about digital marketing with strong understanding of digital media, including social media platforms, mobile, data, content and storytelling trends
Demonstrated experience working across digital channels and executing programs supporting corporate, branded and unbranded healthcare and lifestyle initiatives
Track record of building successful digital and social Experience with social media strategy, content creation and campaign management – organic and paid initiatives; Hands-on experience with web management, mobile engagement, search or email marketing not required but an advantage.
Proficiency with online/social research, content management and analytics platforms such as Netbase, Sprinklr, Buffer, Buzzsumo, Meltwater, WordPress, Canva, Klipfolio, Hubspot, Google Analytics, Mixpanel,
Confident with digital data, able to guide analytics projects and derive meaningful insights that can inform the strategic approach and yield hyper-targeted, high-impact communications strategies
Deep understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data
Innovative thinker and creative problem solver
Shows an entrepreneurial spirit
Strong attention to detail
Possesses strong organizational and project management skills
Superb internal and external communications skills (verbal, written, listening)
Strong time management skills, able to balance multiple priorities
Resourceful and proactively seeks solutions to challenges
Knowledge of relevant guidelines and legislation as they pertain to digital marketing (e.g., GDPR) or to health communications (e.g., FDA or ABPI guidelines)
Passionate about improving lives through innovations in health
Evoke KYNE is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of actual or perceived race, religion, creed, color, sex, pregnancy, age, national origin, ancestry, ethnicity, citizenship, disability, genetic information, veteran status, marital status, familial status, sexual orientation, gender expression or identity status as a victim of domestic violence, stalking and sex offenses, or any other status protected by applicable federal, state or local law.