Bliss Seeks Account Supervisor or Director – Healthcare Practice
POSITION OVERVIEW
The Bliss Group is looking to hire an Account Supervisor or Account Director to join our growing health care practice. Our ideal candidate will be adept at finding and telling business-to-business health stories. They’ll be eager to explain why what our clients do and how they think matters to a) running health companies well, and b) delivering better patient outcomes.
Our new teammate will drive media relations and owned content strategies for disruptors in health care delivery, with opportunities to lead accounts including digital health, life sciences and biotech. They’ll partner with our clients on strategy and story development, execute content creation initiatives, leverage their existing media relationships, and help drive both traditional and digital PR strategies.
The ideal candidate has strong media relations experience and will bring relationships with national health business media that reach audiences of health payers, hospital and life sciences executives, government influencers, etc. They must understand the paradigm shift that value-based care is bringing. B2B health care PR/marketing experience is essential. Agency experience is a plus; we are also interested in speaking with candidates who led in-house communications teams and/or agency relationships.
RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:
Serve as the day-to-day support for select health care clients, managing both strategy and execution
Develop and edit content (bylined articles, blog posts, infographics, external marketing collateral and other press materials)
Develop media relations strategies, goals, media targets and pitch angles
Leverage your existing health business media relationships to secure top-tier trade and mainstream visibility
Serve as information leader on client teams, demonstrating industry or media-driven knowledge that directly and indirectly affects the client
Assist in the development of long-term client plans and program recommendations and developing budgets
Manage reporting mechanisms for client and account team
Coach/mentor junior staff and review their work for accuracy
May lead or support organic growth and new business initiatives
This role has a heavy media relations component (~65% of job) plus a mix of writing, research, strategy, account management, etc.
QUALIFICATIONS
Bachelor’s degree
4-6+ years (AS); 6-10+ years (AD) public relations/marketing experience in health care is required; agency experience preferred but leaders of in-house programs will be considered
Relevant experience working with one or more of the following is required: the business of health, hospitals & health systems, life sciences, medical devices, health tech, clinical research, pharmaceutical companies
B2B communications experience is a must
MUST have strong media relations skills/experience and established relationships within healthcare
Keen understanding of global health authorities, regulations and experience with product launches
Exceptional writing skills a must
Experience managing accounts and client relationships
Understanding of digital media role in integrated communication strategies
Strong presentation skills
Works effectively within a team, demonstrating coordination, communication and problem-solving
Thrives in a highly collaborative and fast-paced environment
Flexible approach; has the ability to change priorities against changing client and team needs
Ability to grasp complex content
Intellectual curiosity, a passion for learning about a rapidly evolving industry
Work Location: temporarily remote but will be based in our NYC Office once we return in the coming months.
BLISS BENEFITS AND PERKS
Competitive compensation package with bonus and incentive opportunities
Robust benefits program, including medical, dental, vision, flex spending, life, commuter, employee discounts and more
401K retirement plan with company match
Charitable giving
Generous time off: PTO + volunteer day + office closure between Christmas and New Year’s
Flexibility: Work from home days and FlexTime
Large agency capabilities, offerings, and clients, but a small, mid-sized company feel and culture
Career growth opportunities
A supportive, friendly, and collaborative company culture. We highly value our colleagues.
Convenient midtown office location near Bryant Park
HOW TO APPLY
Potential candidates can apply for the position here.